Why I Believe The iPhone Is The Best Smartphone For Any Business Owner
By: Sandi Krakowski
It is my firm conviction that you must have either a Smartphone or a Pad Device to be efficient, on task & 'in the flow' with today's Smartphone Mobile Marketing culture. Here's why-
This article is not written for the casual user of Facebook or someone who uses email only to pass on chain letters and correspond with their few close friends. It is written for business owners, beginners and veterans, who want to be not only relevant in today's fast-moving Mobile culture, but they wish to be RIGHT IN THE MIDDLE of where most internet users are today.
It has been predicted that Mobile connected tablets will generate as as much traffic in 2016 as the ENTIRE global mobile network did in 2012. Currently, more than 60% of people watching video online are using their smartphone and tablet to do so. And if that wasn't enough, 76% are shopping on the same units!
As a business owner, plain and simple, if you aren't using a smartphone you are doing your customers a serious disservice. How can I say such a radical statement? Consider the ramifications- if more than 49.6 million people are viewing just one of the largest Mobile retailers online, Amazon, every single month, how many people are you missing out on because you have NO IDEA what they are seeing, using or are driven by without using the same device yourself.
Working with hundreds of thousands of clients who trust us for their online business training, I'm always surprised when people tell me they want to build an online business however…. "I don't like smartphones. Haven't been convinced yet I need one." Maybe surprised isn't the word- SHOCKED is more like it!
Stark reality- it's not about you! It's about the more than 4 out of 5 smartphone owners who are shopping and need what you have!
Back to my article….. WHY I believe the iPhone is the best smartphone for any business owner. (Note- there is no affiliate link, direct connection or paid advertising on this website in connection with Apple or iPhones. I don't make any money saying this!)
I have personally used a Smartphone since the Treo was the best tool around. This baby could connect me to email, the internet, my tasks, my calendar and more right in the palm of my hand. CHANGED my life! Did any of you have a Treo? 🙂
The Smartphone surge grew with incredible force and before we knew it, there were so many models to choose from most consumers were buying after comparing price. When they first launched, the most cost effective, inexpensive data plan won! Today, EASE OF USE is the key and many don't even care what it cost them! (CLUE! Take notes!)
The iPhone however not only changed how we use our Smartphones, it completely changed how we do LIFE! With the advance of social media and the need for any business owner worth their salt to be connected to social media, the iPhone made it easier than ANY other Smartphone on the market to flawlessly jump between app to app, email to internet, docs to video and back again in just seconds.
If you are serious about running a business online, it's going to be important for you to be connected often. I never advocate you waste your life away being online on your favorite phone all day long, but I DO teach and recommend that you make your life EASIER by being able to connect to the tools you need, effortlessly.
Let's review the components you must have, at a bare minimum, to run a profitable business-
- A Blog
- A Facebook Business Page
- Twitter Profile
- Email List To Market To
This is a bare-bones list. Then we want to add components of connection such as-
- Video
- Audio
- Pictures
- Articles
- Advertising
- Social Media Tools- Hootsuite. Social Oomph, TweetDeck
- AND MORE… but I'll stop here
All of these tools and components can be run and used on a daily basis with an iPhone. They are VERY easy to use and the learning curve is super small!
There are other models on the market and please don't argue with me and send me hate mail because you love another model and want to put me in my place. When running a business online, it's important that ALL of the devices you use can sync and operate flawlessly together without you having to do all the syncing all day long! The iPhone does that! (And the iPhone 5 is the best around! HA!)
If you add an iPad and a MacBook to the arsenal – you are on top of the world! There really isn't any other office equipment you would need! Want to print something? Great, buy a printer, but if you want to stay green, you can do that too with all the amazing non-printing, file transferring, digital fax sending and signing tools that exist!
We live in a time period when it has NEVER been easier to build a business AND succeed in that business online. The most amazing thing about this generation of online business owners is this- you can bring your business with you everywhere you go, in less than 6 inches of space!
The iPhone 5 I believe should be on some of your Christmas lists this year! Tell Santa you REALLY want to succeed and you don't want another handbag or another tool belt or another set of drill bits- the iPhone could be the single best tool you ever use to make your new Mobile Marketed online business easy to run, it will make it FUN to learn with as well!
We teach classes that can ALL be replayed and reused on a Smartphone. All of our videos, streaming calls, workbooks, books and more can be taken with you everywhere you go.
In the 80's PC's were the mass adoption…. people were switching to PC's at a rate that was unbelievable to the tech world! Soon enough EVERYONE had a PC in their house! Today, many have more than 5 in their home! More than 1 per family member!
Smartphone adoption is happening faster than PC's did in the 80's.
It's TIME for you to get connected and serve right where all of your best clients are. And it is my personal belief (which means don't send me hatemail, post nasty comments or begin to argue with me, it's an opinion, a suggestion, one I bring forth running a big multi-million dollar company with 15 years of expertise behind me but you don't necessarily have to agree….. ) my personal belief is that the iPhone is your best choice!
WIth love,
Sandi Krakowski